About Us

JJ Justman

Over the course of 20+ years, JJ Justman has helped thousands of people summit the world’s highest mountains. Holding a Master’s Degree in Interpersonal Communication and Health Promotion and Wellness, JJ places an emphasis on improving the quality of life through Adventure.

The Guiding Life is designed to entertain, educate and inspire people to take a risk, open their minds and maybe even try something new. 

Ordinary Extraordinary Experiences

You don’t have to hang off of a cliff or climb Mt. Everest to live a Life of Adventure!

The whole point of adventure is to try something new. And that something may lead to an improvement in your quality of life. It could be reconnecting with nature by simply going for a hike. Or how to improve your relationships by learning how to actively listen. There is adventure in everything we do. The Guiding Life is exactly that, your guide to live your life…a little more adventurously.

Our Core Values

“A Jack of All Trades is a Master of None, but oftentimes Better than a Master of One” -Robert Greene referring to William Shakespeare

A Jack of All Adventures is a Master of None, but oftentimes Better than a Master of One